The vision
of the company commenced three years ago when the Directors Mr.
S. N. Rao & Mr. N. A. Ansari considered about their own
Jewellery Production as a joint venture with support of their
world-wide spread traditional gemstone businesses. The owners
have been in Jaipur’s Gemstone industry for last three
generations with their strong base of gemstone manufacturing
units, which facilitates the direct source of rough stones from
mines and in-house gem cutting & polishing factories in Jaipur.
Diamonds are sourced from the world’s leading market of cut &
polished Diamonds in India through their business associates
based in Mumbai.
Onsaz established in 2004
in the heart of heritage city Jaipur, the color-stone capital of
India. Being one of ma in source of gemstones, Jaipur has a
remarkable growth for the company with their main product-line
‘High-end Gemset Jewelry’ as per latest trends in International
markets and with the demands of fashionable, attractive & trendy
jewelry from India. The Jewelry Standards of India have improved
now and the buyers have an opportunity to get high-quality
Jewelry same as like international finish & standards at a very
competitive prices. With this phenomenon, Onsaz manufacturing
ultra-modern fantasy Jewellery with excellent finish &
eye-catching combination of diamonds and high-quality gemstones.
To meet the International standards, the whole making process
starting from selection of superfine gems to the final finishing
of the each ornament undergoes very tough examinations by their
qualified quality controllers even at very minor levels.
The
company has its own Jewellery manufacturing factory in Jaipur,
located in Adarsh nagar area, fully equipped with
latest
technologies in Designing, Casting, Model-making, Stone-setting,
Polishing and Finishing (Mirror Finish) with more than 100
skilled workers, 10 workers involved in CAD manufacturing. Onsaz
expertise in ‘Pneumatic Air Pressure Hammer Setting & Wax
Setting’ in manufacturing process; from Designing - Fabrication
- Refining of Gold to Making is done under one roof. The use of
latest technologies in production enables to match the
International Quality Standards in each piece of Jewellery to
cater the demands in International markets where quality matters
a lot than any other factor especially in Jewelry sector. Onsaz
is working with young & energetic team of designers & dynamic
marketing professionals under the guidance and supervision of
young & proficient managing director Mr. Anand Rao, who has done
modern Jewellery designing & manufacturing training from the
best Indian institution and gained enough practical exposure in
Jewellery production & management during his training in SEEPZ
at Mumbai.
Onsaz producing Jewellery
items, mainly Rings, Earrings, Pendants, Bracelets, Necklaces,
Sets, Bangles, Brooches, Cufflinks etc. in 18K White & Yellow
Gold studded with fine quality diamonds and real gemstones
mainly Ruby, Emerald,
Sapphires, Tanzanite
& other semi-precious
stones at a wide price range starting from US$ 50 to US$10,000
and above for each article. Onsaz is participating major Jewelry
trade shows internationally in Hong Kong, Sharjah, U.S.A. and in
Hyderabad, Delhi, Bombay and Jaipur in India this year.
The Indian Jewellery
consumers have bought Diamond Jewelry designed at traditional
patterns, but as of today the globalization in India is
spreading at a rapid rate, new fashions & trends are coming
day-by-day and the new generations are changing the traditions
and are becoming more fashionable as per latest trends and
current fashion especially in the Lifestyle products. We believe
that coloured gemstone Jewelry with the new & attractive designs
will begin the new era in the traditional Indian Jewelry
industry, as consumers become more educated they will wear more
gemstone jewelry to enhance their personality. We plan to offer
the sophisticated Indian consumer a lifestyle product with
high-quality finish and a very attractive simply eye-catching
design at a very competitive price” Says
Mr. S. N. Rao, Director
of Onsaz.
Company’s main strategy is to introduce a lifestyle product with
standardized pricing and fashionable design to reflect or
enhance the wearer’s image. The market potential for gemstones
is large & very exciting. Our marketing plans are focused mainly
on the U.S.A., Europe, Middle-East & Indian markets, where we
feel our design will move well because of its exclusive range in
ultra high-quality, low-metal weight, attractive designs &
remarkable color combinations. We believe that educating the
consumer in the different varieties and properties of gemstones
is important to make them wear the Gemset jewelry with
confidence and trust upon us.” Says Mr. Anand Rao, Managing
Director of Onsaz.
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